{"id":306,"date":"2024-02-02T07:32:00","date_gmt":"2024-02-02T07:32:00","guid":{"rendered":"https:\/\/answerfaqpro.com\/?p=306"},"modified":"2024-02-02T07:32:00","modified_gmt":"2024-02-02T07:32:00","slug":"why-so-many-tiktok-videos-dont-have-sound-anymore","status":"publish","type":"post","link":"https:\/\/answerfaqpro.com\/index.php\/2024\/02\/02\/why-so-many-tiktok-videos-dont-have-sound-anymore\/","title":{"rendered":"Why So Many TikTok Videos Don’t Have Sound Anymore"},"content":{"rendered":"\n
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STARTING THURSDAY,THE SOUNDS<\/strong>\u00a0on\u00a0TikTok\u00a0have gotten a little quieter. That\u2019s because\u00a0Universal Music Group\u00a0has removed its catalog from the video-sharing app after the massive music company failed to reach a licensing agreement with TikTok. Taylor Swift, Drake, Bad Bunny, Ariana Grande, and Billie Eilish are just a few of the major artists on the label whose music has begun to disappear.<\/p>\n\n\n\n

On TikTok, creators often add short song clips to their videos to participate in viral trends and make the content more engaging. Not only will users now be unable to make new videos with official snippets from UMG artists, previously published videos that contain music from the pulled catalog have gone silent, accompanied by notices like \u201cSound removed due to copyright restrictions.\u201d UMG\u2019s catalog includes everyone from BTS to the Beatles, and any video featuring their songs could be affected.<\/p>\n\n\n\n

UMG\u00a0released a statement\u00a0Tuesday, the day before its contract with TikTok expired, claiming that renewal negotiations fell apart due to disagreements over artist compensation, artificial intelligence protections, and platform safety. The statement\u2019s wording characterizes TikTok as a bully. \u201cHow did it try to intimidate us?\u201d it reads. \u201cBy selectively removing the music of certain of our developing artists, while keeping on the platform our audience-driving global stars.\u201d It\u2019s unclear which smaller artists at UMG may have been affected before the deal lapsed and the wider song prohibition rolled out.<\/p>\n\n\n\n

TikTok\u00a0responded to the announcement\u00a0with a similarly charged, albeit shorter, statement calling UMG greedy and deceptive. \u201cDespite Universal’s false narrative and rhetoric, the fact is they have chosen to walk away from the powerful support of a platform with well over a billion users that serves as a free promotional and discovery vehicle for their talent,\u201d it reads. TikTok\u2019s influence over the music industry has expanded in recent years as artists (and their labels)\u00a0attempt to break through\u00a0the platform\u2019s cryptic algorithm. A stand-alone app for streaming songs, called\u00a0TikTok Music, is currently in beta for certain international markets.<\/p>\n\n\n\n

As generative AI tools improve,\u00a0songs featuring AI vocals\u00a0or other structural elements continue to spread on social media. UMG\u2019s statement claims TikTok promotes the creation of AI music and that the contract TikTok wants \u201cis nothing short of sponsoring artist replacement by AI.\u201d This is not the first time UMG has taken issue with machine learning. The label\u00a0filed a lawsuit\u00a0last October against Anthropic, a chatbot company, regarding how Anthropic\u2019s AI model may use copyrighted lyrics from UMG artists.<\/p>\n\n\n\n

Updated: 2\/1\/2024, 8:32 am EST: Universal Music Group has officially pulled its catalog from TikTok.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

STARTING THURSDAY,THE SOUNDS\u00a0on\u00a0TikTok\u00a0have gotten a little quieter. That\u2019s because\u00a0Universal Music Group\u00a0has removed its catalog from the video-sharing app after the massive music company failed to reach a licensing agreement with TikTok. Taylor Swift, Drake, Bad Bunny, Ariana Grande, and Billie…<\/p>\n","protected":false},"author":1,"featured_media":307,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"_links":{"self":[{"href":"https:\/\/answerfaqpro.com\/index.php\/wp-json\/wp\/v2\/posts\/306"}],"collection":[{"href":"https:\/\/answerfaqpro.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/answerfaqpro.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/answerfaqpro.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/answerfaqpro.com\/index.php\/wp-json\/wp\/v2\/comments?post=306"}],"version-history":[{"count":1,"href":"https:\/\/answerfaqpro.com\/index.php\/wp-json\/wp\/v2\/posts\/306\/revisions"}],"predecessor-version":[{"id":308,"href":"https:\/\/answerfaqpro.com\/index.php\/wp-json\/wp\/v2\/posts\/306\/revisions\/308"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/answerfaqpro.com\/index.php\/wp-json\/wp\/v2\/media\/307"}],"wp:attachment":[{"href":"https:\/\/answerfaqpro.com\/index.php\/wp-json\/wp\/v2\/media?parent=306"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/answerfaqpro.com\/index.php\/wp-json\/wp\/v2\/categories?post=306"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/answerfaqpro.com\/index.php\/wp-json\/wp\/v2\/tags?post=306"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}